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Table 5 Preferences for each level of each attribute based on the latent class analysis

From: Consumer preferences for food allergen labeling

Attribute

Class 1

Mean (SE)

Class 2

Mean (SE)

Class 3

Mean (SE)

Class probabilities

0.44 (0.0246)

0.38 (0.0241)

0.18 (0.0152)

Precautionary statement

 Not suitable for consumers with allergies to peanuts or tree nuts

0.162† (0.0453)

0.252† (0.0964)

−0.0078 (0.0612)

 May be present: peanuts and tree nuts

−0.116† (0.0396)

−0.109* (0.0736)

0.294† (0.0614)

 May contain traces of peanuts and tree nuts

0.040 (0.0398)

−0.0042 (0.0753)

−0.032 (0.0572)

 Manufactured in a facility that also processes peanuts and tree nuts

0.119† (0.0447)

−0.0057 (0.0799)

−0.136† (0.0659)

 Contains wheat, dairy, peanuts and tree nuts

−0.205† (0.0419)

−0.133* (0.0843)

−0.119† (0.0572)

Safety statement

 Does not contain soy, eggs, fish, or shellfish

0.220† (0.0394)

1.073† (0.0653)

−0.318† (0.0497)

 Not included

−0.220† (0.0394)

−1.073† (0.0653)

0.318† (0.0497)

Use of symbols

 Precautionary symbol

0.433† (0.0502)

0.094 (0.0959)

0.268† (0.0625)

 Safety symbol

−0.305† (0.0544)

−0.084 (0.1032)

−0.071 (0.0749)

 Both precautionary and safety symbol

0.796† (0.0608)

1.069† (0.1316)

−0.285† (0.0823)

 No symbols used

−0.925† (0.0594)

−1.078† (0.0861)

0.088* (0.0691)

Placement of information

 Package front

−0.054‡ (0.0299)

−0.227† (0.0486)

−0.269† (0.0413)

 Next to ingredients

−0.296† (0.0352)

−0.234† (0.0602)

0.355† (0.0421)

 Package front and next to ingredients

0.350† (0.0318)

0.461† (0.0621)

−0.086† (0.0406)

Covariate parameter estimates

Intercept

0.502† (0.1968)

−0.780† (0.2105)

0.278* (0.2254)

Age

−0.0025 (0.0037)

0.0225† (0.0038)

−0.020† (0.0045)

Marital status

 Single, widowed, divorced, separated

−0.058 (0.0579)

0.130† (0.0599)

−0.072* (0.0679)

 Married, domestic partnership

0.058 (0.0579)

−0.130† (0.0599)

0.072* (0.0679)

Education

 Did not complete high school

−0.091 (0.1482)

0.309† (0.1390)

−0.218* (0.1759)

 Completed high school and/or some college or trade

0.058 (0.0901)

0.112* (0.0894)

−0.169* (0.1054)

 Completed university or professional degree

0.033 (0.1120)

−0.420† (0.1199)

0.388† (0.1248)

Province

 BC, AB, SA, MA

−0.064 (0.0758)

−0.138‡ (0.0793)

0.202† (0.0869)

 Ontario

0.083* (0.0734)

−0.017 (0.0759)

−0.066 (0.0879)

 Quebec, Atlantic Provinces, Yukon, Northwest Territories, Nunavut

−0.019 (0.0937)

0.155* (0.0966)

−0.136* (0.1117)

Number of reasons to consider allergens

 No reasons

−0.158* (0.0993)

0.091 (0.1071)

0.067 (0.1191)

 One reason

0.232† (0.0959)

−0.216† (0.1059)

−0.016 (0.1206)

 Two or more reasons

−0.074 (0.1026)

0.125* (0.1019)

−0.051 (0.1295)

Do you consider allergens

 Yes

−0.066 (0.0745)

0.233† (0.0790)

−0.167† (0.0893)

 No

0.066 (0.0745)

−0.233† (0.0790)

0.167† (0.0893)

Cost above $500 for groceries

 $0

−0.067 (0.0932)

−0.243† (0.0984)

0.309† (0.1033)

 Less than $10

0.027 (0.0824)

−0.064 (0.0848)

0.037 (0.0985)

 Between $10 and $50

0.062 (0.1033)

0.223† (0.1030)

−0.285† (0.1315)

 More than $50

−0.023 (0.1201)

0.084 (0.1184)

−0.061 (0.1449)

 Log-likelihood

−7538.16

 No. of individuals

985

 No. of observations

15,760

  1. SE standard error
  2. †p value <0.05; ‡ p value <0.10; * p value <0.15